31/01/06 FACTS and Online Marketing Report blogs
FACTS, the swiss magazine, just started to blog: facts.kaywa.ch
Also worth a look is this blog: Online Marketing Report
Both in german and powered by KAYWA!
Switzerland is very highly advanced in terms of innovation, but people do not feel they are innovative. They think things just happen.
"Perhaps we do not feel economic pain enough because we are relatively wealthy here. But Switzerland needs to be hungrier to generate the growth we need to remain wealthy."
"Car sharing was invented in Zurich, but it was created because it was a nice thing to do rather than as a business concept," he told swissinfo.
"Nobody thought to develop the technology or market the idea abroad so an opportunity was lost to expand the concept and make money."
Subscription is CHF 290.- per year, you even get a CHF 100.- rebate if you have a GA or General Abonnement (a pass that lets you take any public transportation in Switzerland which I have - you have to pay for it of course).ColorCodes can be read by camera phones from farther away (than QR codes.) So, the company intends to leverage this feature to promote the use of ColorCodes in television and commercials and DVDs.

Signal-Social permet à tout individu le désirant de diffuser son signal social sur Internet. Signal-Social se présente sous la forme d'un service Web mais aussi sous la forme d'une mini-application.

